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External numbers supported — You can now bring your own mobile number to WhatsApp. Use a platform number or connect your existing mobile number with SMS or voice verification.
WhatsApp Business integration lets your AI assistant send and receive messages through the world’s most popular messaging platform. Once connected, customers can message your WhatsApp number and receive instant, AI-generated replies around the clock.

How it works

1

Create a WhatsApp sender

Register a phone number with the WhatsApp Business API. You can use a platform number purchased through Intellixent or bring your own mobile number.
2

Connect an AI assistant

Link an assistant to your sender so incoming messages are handled automatically.
3

Create message templates

Submit pre-approved templates to Meta for outbound conversations. Approval typically takes minutes to 24 hours.
4

Start messaging

Your sender is live. Customers message you and receive AI-powered replies instantly.

Key components

WhatsApp senders

Phone numbers registered for WhatsApp Business messaging.

Message templates

Pre-approved message formats for business-initiated conversations.

Conversations

Full history of AI-powered customer interactions via WhatsApp.

Understanding WhatsApp messaging rules

The 24-hour messaging window

When a customer messages you, a 24-hour window opens. During this window you can send free-form replies. Once the window closes, you must use an approved template to re-engage the customer.
ScenarioWhat you can send
Within 24 hours of customer’s last messageAny free-form message
After 24 hoursApproved template messages only
Starting a new conversationApproved template messages only

Quality rating and messaging limits

Meta monitors your messaging quality and adjusts your daily send limits accordingly. New senders start with a low limit that increases as you maintain a good quality rating.
Quality levelDaily message limit
New sender~250 messages
Low quality1,000 messages
Medium quality10,000 messages
High quality100,000+ messages
High block rates or spam reports will lower your quality rating and reduce your messaging limits. Only send relevant, expected content.

Supported features

Messaging

  • Platform numbers — purchase numbers directly through Intellixent with automated verification
  • External numbers — bring your own mobile number and verify via SMS or voice call
  • AI-powered automated replies
  • Template messages (Utility, Marketing, Authentication)
  • Voice Call Request templates — request permission to call via WhatsApp

Media and vision

  • Image analysis — When a customer sends an image, your AI assistant can analyze it using vision-capable models (OpenAI, Claude, Gemini) and respond to the image content.
  • Voice message transcription — Incoming voice notes are automatically transcribed based on your assistant’s language settings. The transcribed text is sent to the AI just like a regular message.
  • Media attachments — All inbound media (images, audio, video, documents) are stored as attachments on the conversation and accessible from your dashboard.

Coming soon

  • WhatsApp voice calls

Next steps